adidas americana x paris x video itw

back in the day, it was the shoes to have, hard to get

For the launch of ADIDAS AMERICANA HIGH x PARIS, BKRW went to meet FRANCOIS DURET shoes marketing director of ADIDAS ORIGINALS and interviewed him during the special digital event organised in the ATELIER of the 3 stripes brand in PARIS, at the first floor of the ADIDAS store of CHAMPS-ÉLYSÉES.

You gonna discover a little bit more about this shoes and most of all why she has been created, and also about ADIDAS new custom space MI ORIGINALS.

FInd the whole video interview in our BKRW TV section.

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