Brands

INSIGHT

In the mid-80?s a former pro surfer called Andrew DOWN and his fellow shaper friend Greg WEBBER created a surf board company called INSIGHT. More than 15 years later Greg left the enterprise to start his own business. In charge and on his own Andrew decided to sell few tshirts and caps to promote his brand. Out of the blue, a clothing line was launched by popular demand offering board shorts, sweaters and whatever.

Soon a clothing designer, George GORROW, was hired to enhance the quality of the products. INSIGHT explored new path of fashion, letting the happy-sunshine-palm trees trends to the other surf brands. It is now a major actor of the urban wear scene with a strong rock and psychadelic taste with a one in a million style. INSIGHT is a real symbol of the new way to see the fashion market, which mix all the culture and all the different kind of inspirations, without any bounderies or limits.