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This past week-end BLACKRAINBOW was invited - with a bunch of other french medias (LE MONDE, M Magazine, Glamour, Lui, Sports&Style) by french boutique colette and STANCE to celebrate the whole n...

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The "POW! WOW! Hawaii" festival is an annual event featuring an amazing line-up made up of a diverse spectrum of events. For the occasion MONTANA CANS graffiti spray cans unveiled a special l...

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While yesterday took place the most important US event in sports, the 50th Superbowl, it is also a huge opportunity for brands to promote their products. This time, HYUNDAI presented the “First Date...

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ADIDAS ORIGINALS continues its ‘Future’ campaign narrative, with the Tubular Future film and accompanying lookbook. The film features two emerging creatives, forever moving forward, wearing SS16 ...

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The 2016 SUPER BOWL 50 HALFTIME SHOW featured BEYONCE, BRUNO MARS but also COLDPLAY. where artist played “Viva La Viva”, “Paradise,” “Uptown Funk” and Beyonce latest single “Formatio...

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Japanese streetwear label XLARGE collaborates with PUMA present a new range of athletic garments and sneakers. Called "BLACK OUT" The two opt to go for a stealthy blacked-out color scheme this tim...

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In a new book by RIZZOLI titled "WHERE'S WARHOL?", artist ANDREW RAE and art historian CATHERINE INGRAM took iconic artist ANDY WARHOL into different key moments in art history. From Michelangelo d...

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ADIDAS ORIGINALS' MI EQT SUPPORT Classic series will get a MI ADIDAS treatment for SPRING/SUMMER 2016. For the upcoming season, ADIDAS ORIGINALS offers new options such as coloured midsoles and opti...

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BEATS BY DRE presents a backstage video introducing CHRIS STAMP's latest collection, just before his NYC FW show.  Coming with "pieces that are different", THE SOLDIER collection takes its inspirat...

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ROXY and COURRÈGES made friends together few years ago around sports. These two brands are reunited once again around deeply rooted corporate values as innovation brought by ROXY and style brough...

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One more time, RED BULL challenges the human's limites by organizing a battle between Bath Rugby Club and Formula One driver and Red Bull team member Daniel Ricciardo. Thanks to this amazing video, ...

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Directed by creative director and artist DANIEL ARSHAM, in collaboration with Ben Louis Nicholas and Courtney Andrialis’ from FILM THE FUTURE,  USHER's new video named "CHAINS" discusses police b...

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